by Mark Williams How would you like to double, triple or even quadruple your titles without writing a single extra word? Think E Unum Pluribus. The United States’ original motto “E Pluribus Unum” translates as “From Many, One”, a reference to the creation of one country – the USA – from the myriad colonies that fought the British […]
Why Social Media is Still Your Best Path to Book Visibility
by Anne R. Allen A lot of marketing gurus are advising authors to cut back on blogging and social media and go back to the email marketing of the last decade. “The author with the biggest mailing list wins,” has become a mantra with self-publishing gurus. Go to most blogs and websites these days […]
Your “LOOK INSIDE!” Book Preview: Will it Turn Readers Away or Close the Sale?
by Anne R. Allen I get a lot of bargain ebook newsletters: BookBub, Fussy Librarian, Kindle News Daily, EBUK, etc. Often a book intrigues me enough that I click through to look at the book’s full details on the retail site. But I almost never buy. Sometimes the full blurb or a review will […]
Indie Authors: How to Get Visible in Libraries
We’re jazzed to have a visit this week from one of the most respected journalists in the publishing industry. Porter Anderson‘s resumé includes CNN, The Dallas Times Herald, and the Village Voice. He also writes for online biggies like Writer Unboxed, ThoughtCatalog, and FutureBook. He visits most of the major publishing industry conferences worldwide […]
How Do I Sell My Book? 6 Tips for New Authors
by Anne R. Allen Ruth and I get lots of email from fledgling authors, both indie and trad-pubbed. The majority ask pretty much the same question: “I’ve got great reviews, I’m on social media, and I send out a newsletter—just like [my publisher/agent/a blog guru/this book I read] told me to: why isn’t my […]
How NOT to Sell Books: Top 10 Social Media Marketing No-Nos for Authors
by Anne R. Allen Let’s face it. Authors do a lot of obnoxious things online in the name of “marketing.” I think that’s because the average author isn’t educated in the field and we don’t realize that not all marketing is created equal. Good marketing is not about bullying your customers. It’s about enticing […]
Why You Don’t Need a Literary Agent (but You Might Want One)
by Agent Laurie McLean Publishing has been going through tumultuous times of late. Chaos reigns. But that doesn’t scare me. I like chaos. Because when things are crazy it means there are opportunities galore for those willing to dive in and stir things up. And I like change as much as I like […]
Why the Self-Published Ebook is No Longer the “New Query”
by Anne R. Allen A few years ago, soon after the debut of the Kindle e-reader, the world was buzzing with talk of self-published “Kindle Millionaires” like Amanda Hocking and John Locke, and big publishers were beating a path to the doors of all the newly successful self-published ebook writers. Even modestly successful self-publishers […]
Confessions of NYT Bestselling Author Gone Indie
by Eileen Goudge We have a visit from a literary superstar this week. New York Times bestselling author Eileen Goudge has written 32 novels, sold over a million copies, and been translated into 22 languages. I first heard about Ms. Goudge in the 1980s, when my friends and I all ran out to buy her phenomenal […]
Feel Like Popping Your Editor? Keep Calm and Read This.
Most writers know we require editors. The need for editing is drummed into us from the time we venture into our first writing class, blog, or forum. We know if we’re offered a contract, we’ll be assigned an in-house editor, and if we self-publish, we’ll want to hire a freelancer.These days, agents do a lot […]
The Secret to Publishing Success in the Era of Social Media: Teaming with Your Fellow Authors
by Anne R. Allen Jon Stewart said on The Daily Show on August 27, (with heavy irony, of course) “Everybody uses Social Media as a weapon; that’s what it’s for.” He was, as usual, uttering spot-on truth disguised as a joke. Lots of people DO seem to use social media as a weapon, whether it’s […]
The Biggest Mistake New Writers Make and 5 Ways to Avoid It
by Anne R. Allen It’s been an exciting week for the blog. Marketing expert Penny Sansevieri named us to the Top 30 Websites for Indies and blog guru Molly Greene named us to her list of must-read “leaders” in self-publishing. (I’m only recently self-published—and most of my work is still with a small press—but […]
10 Obsolete Beliefs that Can Block Self-Publishing Success
by Anne R. Allen New writers contact us every day, asking questions about everything from how to start their first short story (answer: butt in chair; hands on keyboard) to how to deal with trolls and bullies (don’t respond; walk away; report abuse.)We answer them all—as time permits—but there’s one kind of writer we […]
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