Fear of success: If you never publish, you can keep believing Midnight in Paris is a documentary. by Anne R. Allen What is “Publishing Success?” Our culture attaches all sorts of romantic ideas to the business of writing. Beginning writers tend to conjure up nostalgic writer fantasies like Woody Allen’s Midnight in Paris reveries and ignore the boring […]
Email Marketing: 5 Things Authors Should NEVER Do
Email marketing: the Holy Grail of book sales or Spamalot? by Anne R. Allen Email marketing is the only way to sell stuff online these days, we’re told. Get yourself an email address list and customers will beat a path to your buy page door, desperate to buy your deathless prose. Authors are abandoning blogging […]
How to Right Size Your Book: A Writer’s Guide to Addition and Subtraction
Is your book the right size? by Ruth Harris Despite what you may have heard to the contrary, size does matter. At least, when it comes to books. 😉 Too long or too short? Wordy and flabby? Curt and brusque? Novel or novella? Short story or novelette? From urban fantasy to space opera, thriller to […]
Facebook Ads Work: How to Use Facebook to Reach Niche Readers
Facebook ads work to reach the elusive niche reader by Barbara Morgenroth Eight years ago when I began a second career as an indie author after many years in traditional publishing as well as television, my middle grade book, Impossible Charlie, was the only new book in its category. Total book visibility! By the […]
How to Get Book Reviews: 10 Tricks for Getting Your Book Reviewed by a Book Blogger
Book review bloggers are friends, not foes–get to know them! by Barb Drozdowich So…who are book bloggers anyways? I know that Anne periodically talks about book bloggers on this blog – but many authors that I talk to seem a bit fuzzy on the subject. I’m going to see if I can help you understand […]
First Chapter Blues: Tips and Fixes
The First Chapter is the toughest! by Ruth Harris Someone waves a gun in the first sentence. In the second sentence, Jim (or is it Jill?) is walking his (or is it her?) dog in the rain. In the third paragraph, the dog gets loose, runs into the middle of a movie set where the […]
Anthologies: How They Can Advance Your Writing Career
Anthologies are an excellent way for a writer to break into publishing. They can also do a lot to expand the audience for your existing titles. Blog ninja and Master and Commander of the Insecure Writer’s Support Group, Alex J. Cavanaugh, has edited several anthologies, and gives us the skinny on how they can help your […]
Editing and Editors: A Writer’s Guide
9 Ways Editors Can Make You Look Good…and 7 Ways They Can Make You Miserable by Ruth Harris As a former editor, I’m biased but, as a writer, I’ve learned that for me (and for just about every writer I know), editing is the most productive and transformative part of writing a book. Whether […]
Book Pirates—ARRGH! Have Pirates Stolen your Book or Blog?
by Anne R. Allen Piracy has become big business in the age of e-publishing. If your intellectual property is available on the Web—in ebooks, blog posts or other web content—chances are pretty good you’re going to be pirated at some point. If you have a Google Alert on your name and book titles […]
Don’t Derail Your Writing Career Before it Starts: 8 Ways New Writers Sabotage Themselves
By Anne R. Allen We all make mistakes. It’s how we learn. But some mistakes have the potential to end a writing career before it starts. Today I’m talking about the things a lot of writers do that can keep them from having a career—or derail it for a long time. How do I know […]
HOW TO SURVIVE HARD KNOCKS U.: A Writer’s Guide
Meet the faculty, tour the campus and calculate the tuition of the University of Hard Knocks by Ruth Harris Scammers and con artists have been around publishing since writers were using chisels to carve words into stone tablets. They loot, cheat and steal. They’re the faculty of Hard Knocks U. and they are out […]
Top 10 Ways To Write a Self-Rejecting Query to a Blogger, Agent or Publisher
by Anne R. Allen Bloggers sometimes feel like Rodney Dangerfield. We get no respect. This week, we heard how Amazon is banning 100s of book review bloggers and removing their reviews. Some of the bloggers may be violating “affiliate” rules, but others have no affiliation with Amazon and are having all their reviews removed anyway. […]
When You Step in Dogma, Scrape it off Your Shoe: Writers, Ignore Dogmatic Marketing Advice!
by Anne R. Allen The most dangerous concept in the universe is probably, “there is only one right way.” People who insist there is only one right way to live, think, behave, or believe are responsible for most of the world’s conflict and suffering. Merriam-Webster defines dogma as “a belief or set of beliefs […]
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