by Anne R. Allen Do all authors have to blog? Nope. Blogging doesn’t sell books. Not directly. And it’s not a particularly good way to attract an agent (agents will glance at your blog if they’re considering your query, but mostly to make sure you’re not wearing a tinfoil hat and advocating the invasion […]
How to Make the Bestseller Lists: Why Categories and Keywords Matter
by Ruth Harris Fiction or non-fiction? Thriller or sci-fi/fantasy? Romance or mystery? Young adult or self-help? Readers know what they like and what they want. Categories help them find what they’re looking for whether it’s the latest in steamy romance, a classic, time-tested bestseller or a gardener’s guide to growing petunias in Petaluma. Basically, […]
How to Sell Your EBook: Ads, Promo, Marketing—Paid and FREE
Writer’s Toolkit #4 by Ruth Harris The old ways of publicizing books aren’t working so well in the E-Age. In 2011, editor Alan Rinzler famously said, “That $50K space ad in the New York Times? Forget it. It’s only for the author’s mother. The twenty-city bookstore tour with first class airplanes, limousines, and hotel […]
Frustrated? Going Mental? 6 Ways to Beat the Breakdown
I think it gets worse at this time of year. The holiday frenzy adds its own brand of crazy to our already pressured lives. I talked about that pressure a couple of weeks ago in my post on White (or Red) Queen Days: Why Are We Running as Fast As We Can to Stay in […]